halftime report
Here's my perspective on the Super Bowl ads ... at halftime. Most creative: the Dorritos ads that were created by amateurs. Among the worst: the Garmin GPS ad with the map monster -- what was that! Among the most confusing: the CareerBuilder.com commercial that featured the office in the jungle.
1 comment:
they were overall quite underwhelming- seemed to me like most of them spent more time designing computer effects than thinking about their message and audience- so it's not surprising that they had so little effect this year
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